New Update
Advertisment
Advertisements and Bollywood celebrities have always gone hand in hand with each other as they are the OG influencers for selling a product. But more often than not they are utilised for the star power they bring to the table, not their film characters. So it was really interesting to see the new ad of Rungta Steel TMT bars that not only had the star power of three superstars and pop culture references but even character references from these actors' filmography.
The advertisement stars Shah Rukh Khan in his element of Azad from Jawan in his entire get-up, and the ad is also set up like the metro hi-jack part of the film. It very well plays on the line - "Chahiye toh Alia Bhatt hai". Alia Bhatt can be seen adorning her debut character Shanaya from Student of the Year and Ranbir Kapoor is seen in as Barfi with no dialogues but his entire filmography is recounted by SRK and Alia!
Even though the entire advertisement is a unique idea in itself it ends on an interesting note as well, where we can see the actors coming back to their real selves and RK complaining about not getting any dialogue while picture abhi baki hai (reference from SRK's Om Shanti Om) is written down! This in itself makes you want to look forward to what the Rungta Steel TMT advertisement has in store for us next!
What did you think about the ad, and was there a reference that we missed? Tell us your thoughts in the comments below!
For more entertainment and updates, follow us on @socialketchupbinge