Diksha Singhi's brand 'A Little Extra' bags a deal at Shark Tank India season 3

Diksha Singhi impressed everyone in the latest Shark Tank India 3 with her unique brand concept, securing a lucrative deal. Here's everything to know! 

In the latest Shark Tank India 3, content creator and entrepreneur Diksha Singhi, captivated both the judges and viewers with her compelling pitch and innovative product concept. Her brand, A Little Extra, stole the spotlight and won investors Anupam Mittal and Vineeta Singh with her passion and creativity. In an industry that has seen too much emphasis on minimalism, Diksha stands out with her brand which specializes in quirky and beaded jewelry. The brand motto revolves around offering jewelry that caters to various moods and occasions, including trending everyday styles. With each piece, she aims to provide options for casual wear that individuals can effortlessly don at any time.

Diksha appeared on Shark Tank with her goal to cater to individuals with diverse preferences and bring forth designs that resonate with her audience's tastes. After presenting her brand, shark Vineeta offered her Rs 48 lakhs for an 8% equity stake in the company. Anupam proposed a collaboration with Vineeta for the same offer. Impressed by the proposition, Ritesh lent his support to the original proposal as well and later teamed up with Aman with an offer of Rs 48 lakhs for 8% equity. As negotiations progressed, Diksha ultimately chose to accept their revised offer of Rs 60 lakhs for a 7.5% equity by Vineeta and Anupam. The founder appreciated the continuous support she has been receiving from her community while sharing the same with her online audience. 

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